Read this exclusive excerpt from the winners of the 2014 Nobel Prize in Physiology or Medicine

The 2014 Nobel Prize in Physiology or Medicine has gone to John O’Keefe, May-Britt Moser and Edvard I. Moser. To celebrate, we are offering a free excerpt from The Future of the Brain, a collection of cutting edge neuroscience articles edited by Gary Marcus. In “Understanding the Cortex through Grid Cells,” May-Britt Moser and Edvard I. Moser write:

 

One of the ultimate goals of neuroscience is to understand the mammalian cerebral cortex, the outermost sheet of neural tissue that covers the cerebral hemispheres. All mammalian brains have a cortex, but during evolution, the size of the cortex has expanded enormously, and in the largest brains the growth has resulted in extensive folding, with much of the cortical surface getting buried in deep grooves, or sulci and fissures. The cortex is the site where most cognition and intellectual activity takes place. Thinking, planning, reflection, and imagination depend on it. Memories are stored there, and the cortex takes care of language interpretation as well as language production. Moreover, although the cortex can be found across the whole range of mammalian species, the expansion of this brain structure is thought to underlie the amplification of the intellectual repertoire in humans.

Continue reading here: http://press.princeton.edu/chapters/s2_10306.pdf

 

 

Infected: World Science Festival interviews Bradley Voytek, author of Do Zombies Dream of Undead Sheep

While zombies are running (or should I say, “staggering?”) around spreading their infections in Hollywood movies and TV shows, Bradley Voytek, author of Do Zombies Dream of Undead Sheep?: A Neuroscientific View of the Zombie Brain, is spreading knowledge about the field of neuroscience, the brain, and how it can all be better understood through the study of the undead.

In this new interview with the World Science Festival, Voytek discusses need-to-know matters such as zombie symptoms and probable causes, why some zombies are slow and others fast, and his general approach to writing the book with co-author Timothy Verstynen.

World Science Fair: What consequences are there when a zombifying agent brings a dead brain back to life?

Bradley Voytek: Neurons start to die off within minutes when there’s a lack of oxygen—especially neurons in the hippocampus, this seahorse-shaped area a couple inches in from your temple, which is pretty important for forming memories. So if, as in The Walking Dead, the zombie infection takes hold after someone dies and reanimates them, if there’s that couple minutes of delay before restarting, there’s going to be some brain areas dying off.

In the book, we call this the “time to resurrection” hypothesis. If you look at “fast zombies,” like in the movie 28 Days Later, the infection there takes just seconds to transform somebody from a normal person into this rage-fueled monster. We argue that because you’re only dead for a few seconds, there hasn’t been much damage to the physical substrate of the brain, so you’re still coordinated. But in Night of the Living Dead, the undead may have been dead for weeks or months, so they would have decayed quite a bit.

Source: http://www.worldsciencefestival.com/2014/09/smart-reads-zombie-dream/

Ultimately, Voytek hopes Do Zombies Dream of Undead Sheep? will appeal to “people who don’t normally care about [the principles of neuroscience],” and they will “end up accidentally learning something about the brain.”


 

bookjacket

Do Zombies Dream of Undead Sheep?
A Neuroscientific View of the Zombie Brain
Timothy Verstynen & Bradley Voytek

A look within — MRI technology in action

It’s 2014, and although we don’t have flying cars or teleportation, we do have some truly amazing technologies. The video of a live birth posted below has been making the social media rounds in recent weeks, and it is a wonderful glimpse of the imaging possible through magnetic resonance imaging (MRI) technology.

To fully understand the history and future challenges of imaging technology, we recommend Denis Le Bihan’s book Looking Inside the Brain: The Power of Neuroimaging. Le Bihan is one of the leading scientists and developers of MRI technology, so who better to guide readers through the history of imaging technology from the x-ray and CT scan to the PET scan and MRI. He also explains how neuroimaging uncovers afflictions like stroke or cancer and the workings of higher-order brain activities, such as language skills and also takes readers on a behind-the-scenes journey through NeuroSpin, his state-of-the-art neuroimaging laboratory.


 

bookjacket

Looking Inside the Brain
The Power of Neuroimaging
Denis Le Bihan
Translated by Teresa Lavender Fagan

Under the knife with a zombie

Why do zombies act the way they do? Why, for instance, are they always looking to bite someone’s face off? Would a Snickers bar make them any less angry or violent? These are just some of the questions Tim Verstynen and Bradley Voytek try to answer in their new book Do Zombies Dream of Undead Sheep: A Neuroscientific View of the Zombie Brain.

In the video above, Verstynen and Voytek explain the nature of the relationship between the brain and emotions, but don’t let the animation and mumbling zombie fool you! These authors provide viewers with a glimpse into the field and history of neuroscience and how studying and stimulating the brain allows us to better understand complicated emotions. If you’re interested in the science behind what makes a zombie a zombie, or if you’re a grad student willing and ready to examine a zombie brain, check out the video as well as the book, Do Zombies Dream of Undead Sheep.

 


bookjacket Do Zombies Dream of Undead Sheep?
A Neuroscientific View of the Zombie Brain
Timothy Verstynen & Bradley Voytek 


We’re not the only ones obsessed with Zombies

imagesSure, we might not completely understand neuroscience, but knowing it has to do with the scientific study of the nervous system is good enough for most of us. We’re all also familiar with zombies, and I mean, how could we not be? AMC’s hit TV-show “The Walking Dead” has over 13 million viewers and countless zombie-based box office hits such as “Zombieland,” “I Am Legend,” and “World War Z,” suggest that while zombies are not taking over the world just yet, they are capturing our imagination. So what happens when we combine the field of neuroscience with the phenomenon that is “zombies?”

Enter Bradley Voytek, a UC San Diego neuroscientist whose “mutual love of zombies and brains has lead him to formalize the theoretical neuroanatomy of the zombie brain,”  according to the Zombie Research Society.

Wait a minute — zombies have a research society? Yes, it turns out the Zombie Research Society (ZRS) is an organization, founded by Matt Mogk, that dedicates itself to the “historic, cultural, and scientific study of the living dead.” On its website you will find zombie survival strategies, theories on historical outbreaks, and scientific articles on various subjects such as vaccines and Ebola. There’s even a list of the top 10 safest countries to live in during a world-wide zombie outbreak. (The US ranks 3rd just behind Canada and Australia)

Keen-eyed readers will also discover that Bradley Voytek is on the advisory board of the ZRS and that he will soon publish Do Zombies Dream of Undead Sheep?: A Neuroscientific View of the Zombie Brain, a popular science book that references zombie popular culture to help answer neuroscientific questions regarding brain function during sleep, the nature of sensory perception, and much more. You can sample some of this unique book here.

This is not the first zombie book we have published, nor will it be the last. You may wish to check out our other undead titles below.


 

bookjacket Do Zombies Dream of Undead Sheep?
A Neuroscientific View of the Zombie Brain
Timothy Verstynen & Bradley Voytek
bookjacket Zombies and Calculus
Colin Adams
bookjacket Zombie Economics:
How Dead Ideas Still Walk among Us
John Quiggin
bookjacket Theories of International Politics and Zombies
Daniel W. Drezner

Foreign Editions of John Quiggin’s “Zombie Economics”

While you’re waiting for Timothy Verstynen and Bradley Voytek’s Do Zombies Dream of Undead Sheep? A Neuroscientific View of the Zombie Brain and Colin Adams’s Zombies and Calculus to come out this fall, be sure to check out these foreign editions of John Quiggin’s Zombie Economics: How Dead Ideas Still Walk among Us.

Quiggin’s book examines the fallout of the recent financial crisis, and suggests how we might avoid another one. Though the recession apparently invalidated many of the assumptions behind market liberalism, and demonstrated the instability of speculative investments, Quiggin shows how these ideas still live in the minds of politicians, economists, and the public. He argues that the only way to avoid the dangers of these “zombie economics” is to find an adequate replacement for the market liberalism that has dominated popular economic thought for decades. Zombie Economics was also co-winner of Axiom Business’s 2012 Gold Medal Book Award in Economics.

Photos courtesy of John Quiggin.

USA:

AmericanZombie

China:

ChineseZombie ChineseZombie2

Japan:

JapaneseZombie

Korea:

KoreanZombie

Finland:

FinnishZombie

Italy:

ItalianZombie

France:

FrenchZombie

Other undead enthusiasts may enjoy Daniel W. Drezner’s Theories of International Politics and Zombies. Drezner’s 2011 book imagines the responses of the world’s governments to a global zombie pandemic, imaginatively using the supernatural to examine real-world political concerns. The book earned an honorable mention for the Association of American Publishers’ 2011 PROSE Award in Government and Politics. A new “Revived Edition” will be out this October, featuring a heavily updated text and a new epilogue examining the cultural significance of zombies in the public sphere.

Recommended Reading:

 cover_zombieeconomics Zombie Economics: How Dead Ideas Still Walk among Us by John Quiggin
 4-10 Drezner_TheoriesZombies_cvr Theories of International Politics and Zombies by Daniel W. Drezner
 DoZombiesDreamOfUndeadSheep Do Zombies Dream of Undead Sheep? A Neuroscientific View of the Zombie Brain by Timothy Verstynen and Bradley Voytek
7-18 Zombies Zombies and Calculus by Colin Adams

 

Gary Marcus to give public lecture: Towards a Theory of How the Brain Works

Marcus_Future_jktYou’re invited to a public lecture by Gary Marcus, co-editor of the forthcoming The Future of the Brain: Essays by the World’s Leading Neuroscientists, on Monday, March 31, 2014 at 6:00 p.m. in McCosh 50 at Princeton University.

The basic parts list of the brain is relatively well understood, but the logic of its operation remains almost entirely elusive, despite enormous technical advances. Even as our tools for understanding the brain become finer and finer grained, our theoretical apparatus for characterizing what we observe remains weak. In this talk, Professor Marcus will focus what we know about the six-layered sheet known as the neocortex, and will argue that two of the most dominant paradigms in theoretical neuroscience are inadequate. He will outline an alternative framework that aims to better bridge neuroscience with behavior, computation, development and evolutionary biology.

Gary Marcus, Professor of Psychology at NYU and Visiting Cognitive Scientist at the Allen Institute for Brain Science, is the author of four books including the NYTimes Bestseller Guitar Zero and frequently blogs for the The New Yorker. His research on language, evolution, computation and cognitive development has been published widely, in leading journals such as Science and Nature.

This event, sponsored by the Vanuxem Lecture Series, is free and open to the public. For more information, please visit http://lectures.princeton.edu/2013/gary-marcus-nyu-professor-of-psychology/.

Two for Tuesday – The Musical Mind & Shaping Jazz

Music is universal but what makes it so special? Why do some jazz songs become standards and others not? We are pleased to announce the publication of two new books to explore these questions and more. We invite you to read sample chapters online.

j10027reflections
Reflections on the Musical Mind:
An Evolutionary Perspective
by Jay Schulkin
With a foreword by Robert O. Gjerdingen

Read the introduction online:
http://press.princeton.edu/chapters/i10027.pdf

What’s so special about music? We experience it internally, yet at the same time it is highly social. Music engages our cognitive/affective and sensory systems. We use music to communicate with one another–and even with other species–the things that we cannot express through language. Music is both ancient and ever evolving. Without music, our world is missing something essential. In Reflections on the Musical Mind, Jay Schulkin offers a social and behavioral neuroscientific explanation of why music matters. His aim is not to provide a grand, unifying theory. Instead, the book guides the reader through the relevant scientific evidence that links neuroscience, music, and meaning.

Jay Schulkin is Research Professor in the Department of Neuroscience and member at the Center for the Brain Basis of Cognition, both at Georgetown University. He is the author of numerous books, including Roots of Social Sensibility and Neural Function, Bodily Sensibility: Intelligent Action, Cognitive Adaptation: A Pragmatist Perspective, and Adaptation and Well-Being: Social Allostasis.

 
j10026jazzShaping Jazz:
Cities, Labels, and the Global Emergence of an Art Form
by Damon J. Phillips

Read the introduction online:
http://press.princeton.edu/chapters/i10026.pdf

There are over a million jazz recordings, but only a few hundred tunes have been recorded repeatedly. Why did a minority of songs become jazz standards? Why do some songs–and not others–get rerecorded by many musicians? Shaping Jazz answers this question and more, exploring the underappreciated yet crucial roles played by initial production and markets–in particular, organizations and geography–in the development of early twentieth-century jazz.

Damon J. Phillips is the James P. Gorman Professor of Business Strategy at Columbia University and a faculty affiliate of Columbia’s Center for Jazz Studies and the Center for Organizational Innovation.