Announcing Red: The History of a Color

In Red: The History of a Color, Michel Pastoureau writes that to speak of the “color red” is almost a redundancy. The “archetypal color”—and the first that humans mastered and reproduced for painting and dyeing—red has conjured courtly love, danger, beauty, power, politics, and hell. From the paleolithic age through Greco-Roman antiquity to the present, red has represented many things, so many, in fact, that in several languages, the word means “beautiful” and “colorful” at once.

In this gorgeously illustrated book, Pastoureau, the acclaimed author of Blue, Black, and Green, now masterfully navigates centuries of symbolism and complex meanings to present the fascinating and sometimes controversial history of the color red. Take a tour of Red: The History of a Color, and read on about two upcoming giveaways.

For a chance to win one of three copies up for grabs, enter our Goodreads Valentine’s giveaway, which will be running from February 1 to February 28. And for a second chance to win, share your own creative red photos with us on Twitter and Instagram using the hashtag #PUPRed—we’ll be giving another book away to a random participant on Valentine’s day.