Princeton University Press’s best-sellers for the last week

These are the best-selling books for the past week.

1177 BC: The Year Civilization Collapsed by Eric H. Cline
4-10 Drezner_TheoriesZombies_cvr Theories of International Politics and Zombies by Daniel W. Drezner
The 5 Elements of Effective Thinking by Edward B. Burger & Michael Starbird
The Founder’s Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup by Noam Wasserman
Bumble Bees of North America: An Identification Guide by Paul H. Williams, Robbin W. Thorp, Leif L. Richardson & Sheila R. Colla
OnBullshit On Bullshit by Harry G. Frankfurt
RoughCountry Rough Country: How Texas Became America’s Most Powerful Bible-Belt State by Robert Wuthnow
The Banker's New Clothes
The Bankers’ New Clothes: What’s Wrong with Banking and What to Do about It by Anat Admati and Martin Hellwig
Carlson_Tesla jacket
Tesla: Inventor of the Electrical Age by W. Bernard Carlson
The I Ching or Book of Changes edited by Hellmut Wilhelm

Grab your M&Ms and ace math this year with Math Bytes

In this segment from WCCB in Charlotte, NC, Tim Chartier shows how math can be both educational and delicious! This experiment is taken directly from his recent book Math Bytes: Google Bombs, Chocolate-Covered Pi, and Other Cool Bits in Computing. There are lots of other hands-on experiments that are suitable for aspirational mathematicians of all ages in the book.


bookjacket Math Bytes:
Google Bombs, Chocolate-Covered Pi, and Other Cool Bits in Computing
Tim Chartier

Fun Fact Friday: All’s Fair in Love and Chemical Warfare

Happy Friday, folks! This week’s fun fact from Arthur V. Evans’s Beetles of Eastern North America explores the astounding chemical defenses employed by Coleoptera against their enemies.

Galerita_small

This colorful little insect is called Galerita bicolor. It spends most of its life hiding under tree bark, but if it’s disturbed, it sprays a noxious stream of formic acid out of its rear-end. Yikes!

bombardier_small

And this little guy’s got an even nastier trick up his sleeve. The Narrow-necked Little Bombardier Beetle (Brachinus tenuicollis) releases a boiling mixture of hydrogen peroxide gas, hydroquines, and various enzymes. The cocktail makes an audible popping sound as it exits the insect, and can be sprayed at a predator with great accuracy. An aptly named bug if there ever was one!

Other beetles, such as lady and blister beetles, are even able to make themselves bleed in order to protect themselves. This behavior, called reflex bleeding, occurs when the startled insect exudes bright yellow or orange hemolymph (beetle blood) from the joints of their legs. The hemolymph is laced with toxic chemicals, making them unappetizing to predators.

We hope you’ve enjoyed this installment of Fun Fact Friday, and learned one of nature’s most important lessons: think before you touch!


 

Arthur V. Evans is the author of:

Evans_Beetles Beetles of Eastern North America by Arthur V. Evans
Paperback | 2014 | $35.00 / £24.95 | ISBN: 9780691133041 | 560 pp. | 8 x 10 | 1,500+ color illus. 31 line illus. | eBook | ISBN: 9781400851829 | Reviews  Table of Contents  Preface [PDF]  Sample Entry [PDF]

Throwback Thursday #TBT: Selected Letters of C. G. Jung, 1909-1961

Jung, Selected Letters, 1909-1961

Hello everybody! It’s Thursday again, and for this week’s Throwback (#TBT), we’re celebrating the Selected Letters of C. G. Jung, 1909-1961. The letters collected in this volume chronicle the founder of analytical psychology’s correspondence with friends, colleagues, and the people who came to him with problems. They also provide crucial insights into the beginnings of his theories and trace their development over the years.

Originally published in 1984, Selected Letters is one of many texts brought back by the Princeton Legacy Library series. It is also part of Princeton University Press’s esteemed Bollingen Series, named after the very Swiss village where Jung maintained a personal retreat.

That’s all for now, folks. See you next Thursday!

 

Katherine Freese talks cocktails and dark matter with Jennifer Ouellette

Popular science journalist and author Jennifer Ouellette recently sat down with Princeton University Press author and theoretical astrophysicist Katherine Freese to discuss Freese’s new book, The Cosmic Cocktail: Three Parts Dark Matter. The full hour-long interview is available for listening on Blog Talk Radio.

Find Additional Science Podcasts with Jay Ackroyd on BlogTalkRadio

Katherine Freese is the George E. Uhlenbeck Professor of Physics at the University of Michigan and Director of Nordita, the Nordic Institute for Theoretical Physics, in Stockholm. Her book traces the search for dark matter, from the discoveries of pioneers like Fritz Zwicky, who named dark matter in 1933, to today’s astounding insights into the very composition of the universe. Jennifer Ouellette’s books include Black Bodies and Quantum Cats: Tales from the Annals of Physics and Me, Myself, and Why: Searching for the Science of Self. She also writes the Cocktail Party Physics blog for Scientific American.


Katherine Freese is the author of:

The Cosmic Cocktail The Cosmic Cocktail: Three Parts Dark Matter by Katherine Freese
Hardcover | 2014 | $29.95 / £19.95 | ISBN: 9780691153353
264 pp. | 6 x 9 |5 color illus. 42 halftones. 31 line illus. | Reviews

Birds of New Guinea sneak peek (#BirdsofNewGuinea)

You’re entering the “summer is almost over” doldrums, when what should happen? Someone drops a copy of the 2nd edition of The Birds of New Guinea, fresh from the printer, one of only two of its kind in America, on your desk. This book has been hugely anticipated in the birding community for well over a decade and the final product is worth every second of that wait. These photos won’t do the book justice, but they give you an idea of what you’re in for when the books arrive in our warehouse and begin to ship later this fall.

We’ll sample some more plates in the coming weeks.

photo

photo 1

photo 4

BvqixKmCAAA_cfL

This is a photo of the original gouache painting of the birds of paradise plate in the book above. Hopefully this photo gives you some sense of what it’s like in person.


bookjacket Birds of New Guinea:
Second Edition
Thane K. Pratt & Bruce M. Beehler
Illustrated by John C. Anderton & Szabolcs Kókay

Quick Questions for Ian Roulstone and John Norbury, co-authors of Invisible in the Storm

Ian Roulstone (top) and John Norbury (bottom) are authors of Invisible in the Storm: The Role of Mathematics in Understanding Weather and experts on the application of mathematics in meteorology and weather prediction. As we head into hurricane season along the Eastern coast of the United States, we are still not fully recovered from Hurricane Sandy, empty lots still dot the stretch between Seaside and Point Pleasant and in countless other beach communities. But it could have been worse without the advance warning of meteorologists, so we had a few questions about the accuracy of weather prediction and how it can be further refined in the future.

Now, on to the questions!

Ian RoulstoneNorbury

 

What inspired you to get into this field?

Every day millions of clouds form, grow, and move above us, blown by the restless winds of our ever-changing atmosphere. Sometimes they bring rain and sometimes they bring snow – nearly always in an erratic, non-recurring way. Why should we ever be able to forecast weather three days or a week ahead? How can we possibly forecast climate ten years or more in the future? The secret behind successful forecasting involves a judicious mix of big weather-satellite data, information technology, and meteorology. What inspired us was that mathematics turns out to be crucial to bringing it all together.

Why did you write this book?

Many books describe various types of weather for a general audience. Other books describe the physical science of forecasting for more specialist audiences. But no-one has explained, for a general readership, the ideas behind the successful algorithms of the latest weather and climate apps running on today’s supercomputers. Our book describes the achievements and the challenges of modern weather and climate prediction.

There’s quite a lot about the history and personalities involved in the development of weather forecasting in your book; why did you consider this aspect important?

When reviewing the historical development of weather science over the past three centuries, we found the role of individuals ploughing their own furrow to be at least as important as that of big government organisations. And those pioneers ranged from essentially self-taught, and often very lonely individuals, to charming and successful prodigies. Is there a lesson here for future research organisation?


“We can use mathematics to warn us of the potential for chaotic behaviour, and this enables us to assess the risks of extreme events.”


Weather forecasts are pretty good for the next day or two, but not infallible: can we hope for significant improvements in forecasting over the next few years? 

The successful forecasts of weather events such as the landfall of Hurricane Sandy in New Jersey in October 2012, and the St Jude Day storm over southern England in October 2013, both giving nearly a week’s warning of the oncoming disaster, give a taste of what is possible. Bigger computers, more satellites and radar observations, and even cleverer algorithms will separate the predictable weather from the unpredictable gust or individual thunderstorm. Further improvements will rely not only on advanced technology, but also, as we explain in our book, on capturing the natural variability of weather using mathematics.

But isn’t weather chaotic?

Wind, warmth and rain are all part of weather. But the very winds are themselves tumbling weather about. This feedback of cause and effect, where the “effects help cause the causes”, has its origins in both the winds and the rain. Clouds are carried by the wind, and rainfall condensing in clouds releases further heat, which changes the wind. So chaotic feedback can result in unexpected consequences, such as the ice-storm or cloudburst that wasn’t mentioned in the forecast. But we can use mathematics to warn us of the potential for chaotic behaviour, and this enables us to assess the risks of extreme events.

Are weather and climate predictions essentially “big data” problems?

We argue no. Weather agencies will continually upgrade their supercomputers, and have a never-ending thirst for weather data, mostly from satellites observing the land and sea. But if all we do is train computer programs by using data, then our forecasting will remain primitive. Scientific ideas formulated with mathematical insight give the edge to intelligent forecasting apps.

So computer prediction relies in various ways on clever mathematics: it gives a language to describe the problem on a machine; it extracts the predictable essence from the weather data; and it selects the predictable future from the surrounding cloud of random uncertainty. This latter point will come to dominate climate prediction, as we untangle the complex interactions of the atmosphere, oceans, ice-caps and life in its many varied forms.

Can climate models produce reliable scenarios for decision-makers?

The models currently used to predict climate change have proved invaluable in attributing trends in global warming to human activity. The physical principles that govern average global temperatures involve the conservation of energy, and these over-arching principles are represented very accurately by the numerical models. But we have to be sure how to validate the predictions: running a model does not, in itself, equate to understanding.

As we explain, although climate prediction is hugely complicated, mathematics helps us separate the predictable phenomena from the unpredictable. Discriminating between the two is important, and it is frequently overlooked when debating the reliability of climate models. Only when we take such factors into account can we – and that includes elected officials – gauge the risks we face from climate change.

What do you hope people will take away from this book?

From government policy and corporate strategy to personal lifestyle choices, we all need to understand the rational basis of weather and climate prediction. Answers to many urgent and pressing environmental questions are far from clear-cut. Predicting the future of our environment is a hugely challenging problem that will not be solved by number-crunching alone. Chaos and the butterfly effect were the buzzwords of the closing decades of the 20th Century. But incomplete and inaccurate data need not be insurmountable obstacles to scientific progress, and mathematics shows us the way forward.

 

bookjacket Invisible in the Storm
The Role of Mathematics in Understanding Weather
Ian Roulstone & John Norbury

 

 

6 Free to Low-Cost Resources to Teach You Calculus in a Fun and Interactive Way

In his new book, Everyday Calculus: Discovering the Hidden Math All around Us, Oscar E. Fernandez shows that calculus can actually be fun and applicable to our daily lives. Whether you’re trying to regulate your sleep schedule or find the best seat in the movie theater, calculus can help, and Fernandez’s accessible prose conveys complex mathematical concepts in terms understandable even to readers with no prior knowledge of calculus. Fernandez has also provided a list below of his favorite affordable resources for teaching yourself calculus, both on- and offline.

Princeton University Press offers several other books to help you master this most notorious of the mathematics. If you’re already good at calculus, but want to be great at it, check out Adrian Banner’s The Calculus Lifesaver: All the Tools You Need to Excel at Calculus, an informal but comprehensive companion to any single-variable calculus textbook. For high school mathletes and aspiring zombie hunters of all ages, there’s also Colin Adams’s Zombies and Calculus, an interactive reading experience set at a small liberal arts college during a zombie apocalypse. Readers learn as they go, using calculus to defeat the walking dead.

Calculus. There, I said it. If your heart skipped a beat, you might be one of the roughly 1 million students–or the parent of one of these brave souls–that will take the class this coming school year. Math is already tough, you might have been told, and calculus is supposed to be the “make or break” math class that may determine whether you have a future in STEM (science, technology, engineering, or mathematics); no pressure huh?

But you’ve got a little under two months to go. That’s plenty of time to brush up on your precalculus, learn a bit of calculus, and walk in on day one well prepared–assuming you know where to start.

That’s where this article comes in. As a math professor myself I use several free to low-cost resources that help my students prepare for calculus. I’ve grouped these resources below into two categories: Learning Calculus and Interacting with Calculus.

Learning Calculus.

1. Paul’s online math notes–an interactive website (free).

This online site from Paul Dawkins, math professor at Lamar University, is arguably the best (free) online site for learning calculus. In a nutshell, it’s an interactive textbook. There are tons of examples, each followed by a complete solution, and various links that take you to different parts of the course as needed (i.e., instead of saying, for example, “recall in Section 2.1…” the links take you right back to the relevant section). I consider Prof. Dawkins’ site to be just as good, if not better, at teaching calculus than many actual calculus textbooks (and it’s free!). I should also mention that Prof. Dawkins’ site also includes fairly comprehensive precalculus and algebra sections.

2. Khan Academy–short video lectures (free).

A non-profit run by educator Salman Khan, the Khan academy is a popular online site featuring over 6,000 (according to Wikipedia) video mini-lectures–typically lasting about 15 minutes–on everything from art history to mathematics. The link I’ve included here is to the differential calculus set of videos. You can change subjects to integral calculus, or to trigonometry or algebra once you jump onto the site.

3. MIT online lectures–actual course lectures in video format (free).

One of the earliest institutions to do so, MIT records actual courses and puts up the lecture videos and, in some cases, homeworks, class notes, and exams on its Open Courseware site. The link above is to the math section. There you’ll find several calculus courses, in addition to more advanced math courses. Clicking on the videos may take you to iTunes U, Apple’s online library of video lectures. Once there you can also search for “calculus” and you’ll find other universities that have followed in MIT’s footsteps and put their recorded lectures online.

4. How to Ace Calculus: The Streetwise Guide, by Colin Adams, Abigail Thompson, and Joel Hass

If you’re looking for something in print, this book is a great resource. The book will teach you calculus, probably have you laughing throughout due to the authors’ good sense of humor, and also includes content not found in other calculus books, like tips for taking calculus exams and interacting with your instructor. You can read the first few pages on the book’s site.

Interacting with Calculus.

1. Calculus java applets–online interactive demonstrations of calculus topics(free).

There are many sites that include java-based demonstrations that will help you visualize math. Two good ones I’ve come across are David Little’s site and theUniversity of Notre Dame’s site. By dragging a point or function, or changing specific parameters, these applets make important concepts in calculus come alive; they also make it far easier to understand certain things. For example, take this statement: “as the number of sides of a regular polygon inscribed in a circle increases, the area of that polygon better approximates the area of the circle.” Even if you followed that, text is no comparison to this interactive animation.

One technological note: Because these are java applets, some of you will likely run into technology issues (especially if you’re on a Mac). For example, your computer may block these applets because it thinks that they are malicious. Here is a workaround from Java themselves that may help you in these cases.

2. Everyday Calculus, by Oscar E. Fernandez.

Self-promotion aside, calculus teachers often sell students (and parents) on the need to study calculus by telling them about how applicable the subject is. The problem is that the vast majority of the applications usually discussed are to things that many of us will likely never experience, like space shuttle launches and the optimization of company profits. The result: math becomes seen as an abstract subject that, although has applications, only become “real” if you become a scientist or engineer.

In  Everyday Calculus I flip this script and start with ordinary experiences, like taking a shower and driving to work, and showcase the hidden calculus behind these everyday events and things. For example, there’s some neat trigonometry that helps explain why we sometimes wake up feeling groggy, and thinking more carefully about how coffee cools reveals derivatives at work. This sort of approach makes it possible to use the book as an experiential learning tool to discover the calculus hidden all around you.

With so many good resources it’s hard to know where to start and how to use them all effectively. Let me suggest one approach that uses the resources above synergistically.

For starters, the link to Paul’s site takes you to the table of contents of his site. The topic ordering there is roughly the same as what you’d find in a calculus textbook. So, you’d probably want to start with his review of functions. From there, the next steps depend on the sort of learning experience you want.

1. If you’re comfortable learning from Paul’s site you can just stay there, using the other resources to complement your learning along the way.

2. If you learn better from lectures, then use Paul’s topics list and jump on the Khan Academy site and/or the MIT and iTunes U sites to find video lectures on the corresponding topics.

3. If you’re more of a print person, then How to Ace Calculus would be a great way to start. That book’s topics ordering is pretty much the same as Paul’s, so there’d be no need to go back and forth.

Whatever method you decided on, I still recommend that you use Paul’s site, the interactive java applets, and Everyday Calculus. These three resources, used together, will allow you to completely interact with the calculus you’ll be learning. From working through examples and checking your answer (on Paul’s site), to interacting directly with functions, derivatives, and integrals (on the java applet sites), to exploring and experiencing the calculus all around you (Everyday Calculus), you’ll gain an appreciation and understanding of calculus that will no doubt put you miles ahead of your classmates come September.

This article is cross-posted with The Huffington Post with permission of the author.

Recommended Reading:

 Fernandez_Everyday cover Everyday Calculus: Discovering the Hidden Math All around Us by Oscar E. Fernandez
The Calculus Lifesaver The Calculus Lifesaver: All the Tools You Need to Excel in Calculus by Adrian Banner
 7-18 Zombies  Zombies & Calculus by Colin Adams

What Good are Bees?

Wilson-Rich_theBeeMany of us are all too familiar with bees and their painful sting. They are pesky, sometimes deadly, and can manage to put a damper on a beautiful summer day.

What many of us do not realize, however, is the enormous value bees carry in various aspects of modern life including agriculture, scientific research, and even the economy.  As Noah Wilson-Rich illustrates in his comprehensive and engaging new book, The Bee: A Natural History, bees have had and will continue to have a significant impact on us extending far beyond their ability to make honey.

Economy:

According to Wilson-Rich, “In the year 2000, honey bees alone were estimated to contribute $14.6 billion to the US economy, and the worldwide figure is something like 153 billion pounds ($207 billion).” This is largely due to bees’ pollinating capabilities, especially considering that upwards of 130 fruit and vegetable crops are reliant on pollination by way of insects. Both honey and wax are valuable resources on a global stage, where wax has a variety of applications in “lubricants and polishes, in crayons and encaustic art…and in electronics.”

Bees Swarm Beemaster Beekeeper Beekeeping Ladder Protective clothing Box Catching Fruit tree InsectsFood Production/Agriculture:

Due in part to their staggering numbers–with up to 80,000 individual bees per colony–bees help drive our agricultural system. In California where over a million bee colonies reside, bees play a major role in producing almonds that are exported throughout the nation and beyond. Bees also play a role in producing animal fodder by pollinating plants like clover and alfalfa, both nutritious aspects of farm animals’ diets. In this way, bees help us to produce other dietary staples like meat and milk.

Scientific Research:

Bees can actually be trained, and some researchers are working on training bees to approach a target flower for increased pollination efficiency. Bees are also used in research pertaining to age-related disorders such as Alzheimer’s disease because of their short life span (a few weeks to a few months), and their unique social behavior makes them valuable research subjects in areas like communication and sociology.

USDA-d2487-3Religion/Symbolic value:

Wilson-Rich outlines several ways in which the bee holds religious or symbolic significance in cultures throughout the world. For instance, there are actually several patron saints of beekeeping and saints who are symbolized by bees.  Even St. Valentine is a patron saint of beekeepers in addition to being a saint of love; it is speculated that he is connected to bees because “the sweetness of honey is metaphorically related to the sweetness of love.” In Islam, bee imagery is used to represent principles such as hard work, loyalty, and devotion whereas bees are associated with obedience and seeking guidance from a leader in the Jewish tradition. Another little known fact: the name Deborah, which comes from the Judaic name, Devorah, actually means bee in Hebrew and is linked to a prophetess who led the Jewish people from 2654 to 2694 in the Jewish calendar.

Mark your calendars, July 8th is the beekeepers’ holiday in Bulgaria. In the tradition of this celebration, a bee ceremony is performed in which six women stand around a centered “Mother Queen” and sing a song to the bees, where the six women are meant to represent the six vertices of a hexagonal beehive cell.

To learn more fascinating facts about bees and their connection to us, look for our recently published book, The Bee: A Natural History by Noah Wilson Rich.

 

Fun Fact Friday: Thanatosis and Batesian Mimicry (Don’t Worry, We’ll Explain)

Happy Friday, everybody! It’s time for our next installment of Fun Fact Friday, with Arthur V. Evans’s latest book, Beetles of Eastern North America.

This week’s post is dedicated to (drumroll, please)…the art of playing dead.

8-13 Beetles

Did you know?

Thanatosis, or death feigning, is a behavioral strategy “employed by hide beetles (Trogidae), certain fungus-feeding darkling beetles (tenebrionidae), zopherids (Zopheridae), weevils (Curculionidae), and many others” to avoid becoming a predator’s dinner. When these beetles sense danger, they pull their legs and antennae up tightly against their bodies so that they look dead and lifeless to their enemies. These small predators lose interest in the hard, small, and unflinching beetles, and move on to their next target. Pretty cool, huh?

Batesian Mimicry is another tactic to keep from being eaten. In this case, beetles “mimic the appearance or behavior of stinging or distasteful insects,” as in the case of the flower-visiting Acmaeodera (Buprestidae), scarabs (Scarabaeidae), and longhorns (Cerambycidae). They all sport fuzzy bodies, bold colors and patterns, and behaviors to make them believable mimics of bees and wasps, and make quick and jerky movements to complete the staging. And believe you, me, neither animals nor humans want to be stung by bees – and so the predators retreat.

We hope you feel informed, and we’ll see you next Friday for another great Fun Fact!
______________________________________________________________________________________________________________________________________________________

Arthur V. Evans is the author of:

Evans_Beetles Beetles of Eastern North America by Arthur V. Evans
Paperback | 2014 | $35.00 / £24.95 | ISBN: 9780691133041 | 560 pp. | 8 x 10 | 1,500+ color illus. 31 line illus. | eBook | ISBN: 9781400851829 | Reviews  Table of Contents  Preface[PDF]  Sample Entry[PDF]

Voice of America features Steve and Tony Palumbi and Extreme Life of the Sea during #SharkWeek

Shark week is well underway and the celebrations and glamorizations of the most famous of ocean predators continues unabated. However, as the creators of Un-Shark Week and co-authors of The Extreme Life of the Sea, Steve and Tony Palumbi know there are other fascinating marine animals that are equally deserving of your attention. In this fantastic interview with Voice of America News, they highlight some cool facts about sharks as well as other extreme creatures that have adapted to survive and thrive in the harshest environments of the ocean.

 

bookjacket The Extreme Life of the Sea
Stephen R. Palumbi & Anthony R. Palumbi
Available as an ebook and an enhanced ebook.
Explore this title:

Reviews | Table of Contents | Prologue[PDF]

Paying It Forward, Using Math: Oscar Fernandez’s ‘Everyday Calculus’ Donated to Libraries in Franklin County, PA

Everyday Calculus, O. FernandezWhat a week!

It was recently announced that one of our books, Everyday Calculus by Oscar Fernandez, is to be donated by the United Way of Franklin County, in partnership with the Franklin County Library System, to public libraries all throughout Franklin County. The decision recognizes the 2013 Campaign Chair, Jim Zeger, who has demonstrated a dedication to service and a “willingness to teach others” during the course of his four-year tenure on the board of directors.

But the choice of text was far from random; Everyday Calculus was selected “because of the need for materials that support financial and mathematical literacy within our library systems,” says Mr. Zeger. He’s one to know; before coming to United Way, Zeger studied math at Juniata College and taught mathematics at the Maryland Correctional Institute. He also served for a number of years as part of the Tuscarora School District school board, and “is very supportive and understanding of the value of relating and connecting applied math to students.”

Bernice Crouse, executive director of the Franklin County Library System, accepted the books and has found them a place in each County library, including the bookmobile, in order to make them more accessible to readers. According to Crouse, this book fits perfectly with Pennsylvania Library Association’s PA Forward initiative, which “highlights Financial Literacy as a key to economic vitality in Pennsylvania.”

Mr. Fernandez is reportedly “delighted” and “honored” by the decision, and looks forward to further collaborating with United Way.