In the season premier of The Simpsons last night, no fewer than 4 Princeton University Press authors received shout outs. In the opening scene where Lisa and her friends are watching the Nobel Prize announcements, they announce Jagdish Bhagwati as the winner of the Nobel Prize in Economics. Then they flash to their betting pool of nominees:
Who else makes the cut in this animated universe? PUP authors Avinash Dixit, Elhanan Helpman, and Amos Oz. What else do Jagdish Bhagwati, Avinash Dixit, and Elhanan Helpman have in common besides being favored economists of The Simpsons? Their PUP titles are included in our great online book sale. Click here for details.












![j9925[1]](http://blog.press.princeton.edu/wp-content/uploads/2013/04/j99251.gif)
![j9929[1]](http://blog.press.princeton.edu/wp-content/uploads/2013/01/j992911.gif)


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Two blocks up is Oliver Williamson, the winner in 2009.
Probably Albert O. Hirschman
The Simpsons really know how to add real life jokes and real life predictions into their shows…